Using Social Media to Attract Traffic to Your Website
posted on 17 August 2010 | posted in
Business and Finance
At the beginning of the year I wanted to promote a blog I was writing about a particular event. I'd tried bulk business email lists before and found them OK, but wanted other channels to tap into for new traffic.
I found that social media was the best way to get the word out about my site. The first thing I did was post about the site on my Facebook and Twitter account. This first engaged my immediate friends. My friends, in turn, reposted and retweeted my information to catch a much wider audience. Once I felt I was established on all three sites, I started to give small updates more frequently as the event grew closer. The updates were distributed through all of the previously mentioned channels. I found that people on Twitter searched for keywords that were associated with the event I was attending. This helped me get Twitter and blog followers. Social media provides a way to get out to people with similar interests. People interested in the same topic could easily find me, rather than me having advertisements all over the place. I was able to have a successful site during the event, with instant feedback from my readers.
| |
|
|